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Linear is a project management tool that helps teams track issues and manage product development. Their marketing site transforms typical product demonstrations into an immersive showcase that proves quality before purchase.
The highlights you should know
Real interface snippets show rather than tell, letting actual functionality drive the story.
3D elements transform standard product shots into engaging experiences without sacrificing clarity.
Each product demonstration builds on the last, creating a journey of continuous "wow" moments.
Real interface snippets show rather than tell, letting actual functionality drive the story.
3D elements transform standard product shots into engaging experiences without sacrificing clarity.
Each product demonstration builds on the last, creating a journey of continuous "wow" moments.
Real interface snippets show rather than tell, letting actual functionality drive the story.
3D elements transform standard product shots into engaging experiences without sacrificing clarity.
Each product demonstration builds on the last, creating a journey of continuous "wow" moments.
Their approach to product presentation stands out in the SaaS space. Instead of making empty promises about features, they've created this confidence-building journey where every scroll reveals another piece of impressive functionality. It's like getting a guided tour of your future workspace, with each reveal building more excitement than the last.
Steal the framework
Show don't tell
Why: Most SaaS sites rely on feature lists and marketing promises. Linear lets their actual product interface do the talking, building immediate credibility through real demonstrations.
![](https://framerusercontent.com/images/gdx1eZWWJwLRTwj2r6RN69FqE.png)
How:
Lead with real product interfaces instead of mockups
Capture actual functionality in action
Show common user workflows
Present interfaces at natural viewing angles
Create smooth transitions between product views
Highlight subtle UI details users will love
Include interactive elements where possible
Demonstrate responsive behaviors
Keep demonstrations focused and purposeful
Elevate the experience
Why: Standard product screenshots often feel flat and uninspiring. Linear's strategic use of 3D transforms basic interface demonstrations into memorable moments that showcase polish and quality.
![](https://framerusercontent.com/images/y8VmxUu3gVVXEeWOVZt1zBjE8.png)
How:
Add subtle depth to product demonstrations
Use 3D to create natural viewing perspectives
Design smooth transitions between interface states
Create depth that enhances understanding
Keep 3D subtle and purposeful
Ensure 3D supports rather than overshadows
Maintain performance across devices
Consider reduced motion alternatives
Test impact on different screen sizes
Build progressive trust
Why: Trust isn't built in a single moment. Linear's strategic sequence of product reveals creates growing confidence, with each demonstration building on the last.
![](https://framerusercontent.com/images/f357hID0UciJ6slNh8wQo32y264.png)
How:
Start with familiar, relatable features
Progress to more powerful capabilities
Time reveals to match natural discovery
Create moments of surprise and delight
Show feature connections naturally
Demonstrate ecosystem benefits
Build complexity gradually
Maintain consistent quality
End with compelling power features
Key takeaways
Lead with real product interfaces
Use 3D to enhance not distract
Build trust progressively
Show actual functionality
Create natural discovery flow
Maintain performance
Consider all devices
Focus on quality details
Access the article
with a free account!
Get access to all the articles and bookmark them for later. Articles are updated every week day!
Their approach to product presentation stands out in the SaaS space. Instead of making empty promises about features, they've created this confidence-building journey where every scroll reveals another piece of impressive functionality. It's like getting a guided tour of your future workspace, with each reveal building more excitement than the last.
Steal the framework
Show don't tell
Why: Most SaaS sites rely on feature lists and marketing promises. Linear lets their actual product interface do the talking, building immediate credibility through real demonstrations.
![](https://framerusercontent.com/images/gdx1eZWWJwLRTwj2r6RN69FqE.png)
How:
Lead with real product interfaces instead of mockups
Capture actual functionality in action
Show common user workflows
Present interfaces at natural viewing angles
Create smooth transitions between product views
Highlight subtle UI details users will love
Include interactive elements where possible
Demonstrate responsive behaviors
Keep demonstrations focused and purposeful
Elevate the experience
Why: Standard product screenshots often feel flat and uninspiring. Linear's strategic use of 3D transforms basic interface demonstrations into memorable moments that showcase polish and quality.
![](https://framerusercontent.com/images/y8VmxUu3gVVXEeWOVZt1zBjE8.png)
How:
Add subtle depth to product demonstrations
Use 3D to create natural viewing perspectives
Design smooth transitions between interface states
Create depth that enhances understanding
Keep 3D subtle and purposeful
Ensure 3D supports rather than overshadows
Maintain performance across devices
Consider reduced motion alternatives
Test impact on different screen sizes
Build progressive trust
Why: Trust isn't built in a single moment. Linear's strategic sequence of product reveals creates growing confidence, with each demonstration building on the last.
![](https://framerusercontent.com/images/f357hID0UciJ6slNh8wQo32y264.png)
How:
Start with familiar, relatable features
Progress to more powerful capabilities
Time reveals to match natural discovery
Create moments of surprise and delight
Show feature connections naturally
Demonstrate ecosystem benefits
Build complexity gradually
Maintain consistent quality
End with compelling power features
Key takeaways
Lead with real product interfaces
Use 3D to enhance not distract
Build trust progressively
Show actual functionality
Create natural discovery flow
Maintain performance
Consider all devices
Focus on quality details
Access the article
with a free account!
Get access to all the articles and bookmark them for later. Articles are updated every week day!
Their approach to product presentation stands out in the SaaS space. Instead of making empty promises about features, they've created this confidence-building journey where every scroll reveals another piece of impressive functionality. It's like getting a guided tour of your future workspace, with each reveal building more excitement than the last.
Steal the framework
Show don't tell
Why: Most SaaS sites rely on feature lists and marketing promises. Linear lets their actual product interface do the talking, building immediate credibility through real demonstrations.
![](https://framerusercontent.com/images/gdx1eZWWJwLRTwj2r6RN69FqE.png)
How:
Lead with real product interfaces instead of mockups
Capture actual functionality in action
Show common user workflows
Present interfaces at natural viewing angles
Create smooth transitions between product views
Highlight subtle UI details users will love
Include interactive elements where possible
Demonstrate responsive behaviors
Keep demonstrations focused and purposeful
Elevate the experience
Why: Standard product screenshots often feel flat and uninspiring. Linear's strategic use of 3D transforms basic interface demonstrations into memorable moments that showcase polish and quality.
![](https://framerusercontent.com/images/y8VmxUu3gVVXEeWOVZt1zBjE8.png)
How:
Add subtle depth to product demonstrations
Use 3D to create natural viewing perspectives
Design smooth transitions between interface states
Create depth that enhances understanding
Keep 3D subtle and purposeful
Ensure 3D supports rather than overshadows
Maintain performance across devices
Consider reduced motion alternatives
Test impact on different screen sizes
Build progressive trust
Why: Trust isn't built in a single moment. Linear's strategic sequence of product reveals creates growing confidence, with each demonstration building on the last.
![](https://framerusercontent.com/images/f357hID0UciJ6slNh8wQo32y264.png)
How:
Start with familiar, relatable features
Progress to more powerful capabilities
Time reveals to match natural discovery
Create moments of surprise and delight
Show feature connections naturally
Demonstrate ecosystem benefits
Build complexity gradually
Maintain consistent quality
End with compelling power features
Key takeaways
Lead with real product interfaces
Use 3D to enhance not distract
Build trust progressively
Show actual functionality
Create natural discovery flow
Maintain performance
Consider all devices
Focus on quality details
Access the article
with a free account!
Get access to all the articles and bookmark them for later. Articles are updated every week day!
Their approach to product presentation stands out in the SaaS space. Instead of making empty promises about features, they've created this confidence-building journey where every scroll reveals another piece of impressive functionality. It's like getting a guided tour of your future workspace, with each reveal building more excitement than the last.
Steal the framework
Show don't tell
Why: Most SaaS sites rely on feature lists and marketing promises. Linear lets their actual product interface do the talking, building immediate credibility through real demonstrations.
![](https://framerusercontent.com/images/gdx1eZWWJwLRTwj2r6RN69FqE.png)
How:
Lead with real product interfaces instead of mockups
Capture actual functionality in action
Show common user workflows
Present interfaces at natural viewing angles
Create smooth transitions between product views
Highlight subtle UI details users will love
Include interactive elements where possible
Demonstrate responsive behaviors
Keep demonstrations focused and purposeful
Elevate the experience
Why: Standard product screenshots often feel flat and uninspiring. Linear's strategic use of 3D transforms basic interface demonstrations into memorable moments that showcase polish and quality.
![](https://framerusercontent.com/images/y8VmxUu3gVVXEeWOVZt1zBjE8.png)
How:
Add subtle depth to product demonstrations
Use 3D to create natural viewing perspectives
Design smooth transitions between interface states
Create depth that enhances understanding
Keep 3D subtle and purposeful
Ensure 3D supports rather than overshadows
Maintain performance across devices
Consider reduced motion alternatives
Test impact on different screen sizes
Build progressive trust
Why: Trust isn't built in a single moment. Linear's strategic sequence of product reveals creates growing confidence, with each demonstration building on the last.
![](https://framerusercontent.com/images/f357hID0UciJ6slNh8wQo32y264.png)
How:
Start with familiar, relatable features
Progress to more powerful capabilities
Time reveals to match natural discovery
Create moments of surprise and delight
Show feature connections naturally
Demonstrate ecosystem benefits
Build complexity gradually
Maintain consistent quality
End with compelling power features
Key takeaways
Lead with real product interfaces
Use 3D to enhance not distract
Build trust progressively
Show actual functionality
Create natural discovery flow
Maintain performance
Consider all devices
Focus on quality details
Access the article
with a free account!
Get access to all the articles and bookmark them for later. Articles are updated every week day!
Their approach to product presentation stands out in the SaaS space. Instead of making empty promises about features, they've created this confidence-building journey where every scroll reveals another piece of impressive functionality. It's like getting a guided tour of your future workspace, with each reveal building more excitement than the last.
Steal the framework
Show don't tell
Why: Most SaaS sites rely on feature lists and marketing promises. Linear lets their actual product interface do the talking, building immediate credibility through real demonstrations.
![](https://framerusercontent.com/images/gdx1eZWWJwLRTwj2r6RN69FqE.png)
How:
Lead with real product interfaces instead of mockups
Capture actual functionality in action
Show common user workflows
Present interfaces at natural viewing angles
Create smooth transitions between product views
Highlight subtle UI details users will love
Include interactive elements where possible
Demonstrate responsive behaviors
Keep demonstrations focused and purposeful
Elevate the experience
Why: Standard product screenshots often feel flat and uninspiring. Linear's strategic use of 3D transforms basic interface demonstrations into memorable moments that showcase polish and quality.
![](https://framerusercontent.com/images/y8VmxUu3gVVXEeWOVZt1zBjE8.png)
How:
Add subtle depth to product demonstrations
Use 3D to create natural viewing perspectives
Design smooth transitions between interface states
Create depth that enhances understanding
Keep 3D subtle and purposeful
Ensure 3D supports rather than overshadows
Maintain performance across devices
Consider reduced motion alternatives
Test impact on different screen sizes
Build progressive trust
Why: Trust isn't built in a single moment. Linear's strategic sequence of product reveals creates growing confidence, with each demonstration building on the last.
![](https://framerusercontent.com/images/f357hID0UciJ6slNh8wQo32y264.png)
How:
Start with familiar, relatable features
Progress to more powerful capabilities
Time reveals to match natural discovery
Create moments of surprise and delight
Show feature connections naturally
Demonstrate ecosystem benefits
Build complexity gradually
Maintain consistent quality
End with compelling power features
Key takeaways
Lead with real product interfaces
Use 3D to enhance not distract
Build trust progressively
Show actual functionality
Create natural discovery flow
Maintain performance
Consider all devices
Focus on quality details
Their approach to product presentation stands out in the SaaS space. Instead of making empty promises about features, they've created this confidence-building journey where every scroll reveals another piece of impressive functionality. It's like getting a guided tour of your future workspace, with each reveal building more excitement than the last.
Steal the framework
Show don't tell
Why: Most SaaS sites rely on feature lists and marketing promises. Linear lets their actual product interface do the talking, building immediate credibility through real demonstrations.
![](https://framerusercontent.com/images/gdx1eZWWJwLRTwj2r6RN69FqE.png)
How:
Lead with real product interfaces instead of mockups
Capture actual functionality in action
Show common user workflows
Present interfaces at natural viewing angles
Create smooth transitions between product views
Highlight subtle UI details users will love
Include interactive elements where possible
Demonstrate responsive behaviors
Keep demonstrations focused and purposeful
Elevate the experience
Why: Standard product screenshots often feel flat and uninspiring. Linear's strategic use of 3D transforms basic interface demonstrations into memorable moments that showcase polish and quality.
![](https://framerusercontent.com/images/y8VmxUu3gVVXEeWOVZt1zBjE8.png)
How:
Add subtle depth to product demonstrations
Use 3D to create natural viewing perspectives
Design smooth transitions between interface states
Create depth that enhances understanding
Keep 3D subtle and purposeful
Ensure 3D supports rather than overshadows
Maintain performance across devices
Consider reduced motion alternatives
Test impact on different screen sizes
Build progressive trust
Why: Trust isn't built in a single moment. Linear's strategic sequence of product reveals creates growing confidence, with each demonstration building on the last.
![](https://framerusercontent.com/images/f357hID0UciJ6slNh8wQo32y264.png)
How:
Start with familiar, relatable features
Progress to more powerful capabilities
Time reveals to match natural discovery
Create moments of surprise and delight
Show feature connections naturally
Demonstrate ecosystem benefits
Build complexity gradually
Maintain consistent quality
End with compelling power features
Key takeaways
Lead with real product interfaces
Use 3D to enhance not distract
Build trust progressively
Show actual functionality
Create natural discovery flow
Maintain performance
Consider all devices
Focus on quality details
Their approach to product presentation stands out in the SaaS space. Instead of making empty promises about features, they've created this confidence-building journey where every scroll reveals another piece of impressive functionality. It's like getting a guided tour of your future workspace, with each reveal building more excitement than the last.
Steal the framework
Show don't tell
Why: Most SaaS sites rely on feature lists and marketing promises. Linear lets their actual product interface do the talking, building immediate credibility through real demonstrations.
![](https://framerusercontent.com/images/gdx1eZWWJwLRTwj2r6RN69FqE.png)
How:
Lead with real product interfaces instead of mockups
Capture actual functionality in action
Show common user workflows
Present interfaces at natural viewing angles
Create smooth transitions between product views
Highlight subtle UI details users will love
Include interactive elements where possible
Demonstrate responsive behaviors
Keep demonstrations focused and purposeful
Elevate the experience
Why: Standard product screenshots often feel flat and uninspiring. Linear's strategic use of 3D transforms basic interface demonstrations into memorable moments that showcase polish and quality.
![](https://framerusercontent.com/images/y8VmxUu3gVVXEeWOVZt1zBjE8.png)
How:
Add subtle depth to product demonstrations
Use 3D to create natural viewing perspectives
Design smooth transitions between interface states
Create depth that enhances understanding
Keep 3D subtle and purposeful
Ensure 3D supports rather than overshadows
Maintain performance across devices
Consider reduced motion alternatives
Test impact on different screen sizes
Build progressive trust
Why: Trust isn't built in a single moment. Linear's strategic sequence of product reveals creates growing confidence, with each demonstration building on the last.
![](https://framerusercontent.com/images/f357hID0UciJ6slNh8wQo32y264.png)
How:
Start with familiar, relatable features
Progress to more powerful capabilities
Time reveals to match natural discovery
Create moments of surprise and delight
Show feature connections naturally
Demonstrate ecosystem benefits
Build complexity gradually
Maintain consistent quality
End with compelling power features
Key takeaways
Lead with real product interfaces
Use 3D to enhance not distract
Build trust progressively
Show actual functionality
Create natural discovery flow
Maintain performance
Consider all devices
Focus on quality details
Their approach to product presentation stands out in the SaaS space. Instead of making empty promises about features, they've created this confidence-building journey where every scroll reveals another piece of impressive functionality. It's like getting a guided tour of your future workspace, with each reveal building more excitement than the last.
Steal the framework
Show don't tell
Why: Most SaaS sites rely on feature lists and marketing promises. Linear lets their actual product interface do the talking, building immediate credibility through real demonstrations.
![](https://framerusercontent.com/images/gdx1eZWWJwLRTwj2r6RN69FqE.png)
How:
Lead with real product interfaces instead of mockups
Capture actual functionality in action
Show common user workflows
Present interfaces at natural viewing angles
Create smooth transitions between product views
Highlight subtle UI details users will love
Include interactive elements where possible
Demonstrate responsive behaviors
Keep demonstrations focused and purposeful
Elevate the experience
Why: Standard product screenshots often feel flat and uninspiring. Linear's strategic use of 3D transforms basic interface demonstrations into memorable moments that showcase polish and quality.
![](https://framerusercontent.com/images/y8VmxUu3gVVXEeWOVZt1zBjE8.png)
How:
Add subtle depth to product demonstrations
Use 3D to create natural viewing perspectives
Design smooth transitions between interface states
Create depth that enhances understanding
Keep 3D subtle and purposeful
Ensure 3D supports rather than overshadows
Maintain performance across devices
Consider reduced motion alternatives
Test impact on different screen sizes
Build progressive trust
Why: Trust isn't built in a single moment. Linear's strategic sequence of product reveals creates growing confidence, with each demonstration building on the last.
![](https://framerusercontent.com/images/f357hID0UciJ6slNh8wQo32y264.png)
How:
Start with familiar, relatable features
Progress to more powerful capabilities
Time reveals to match natural discovery
Create moments of surprise and delight
Show feature connections naturally
Demonstrate ecosystem benefits
Build complexity gradually
Maintain consistent quality
End with compelling power features
Key takeaways
Lead with real product interfaces
Use 3D to enhance not distract
Build trust progressively
Show actual functionality
Create natural discovery flow
Maintain performance
Consider all devices
Focus on quality details
More visuals from Linear
![](https://framerusercontent.com/images/HhPEveTyVF5stjoO32kYt26vRMM.png)
![](https://framerusercontent.com/images/HhPEveTyVF5stjoO32kYt26vRMM.png)
![](https://framerusercontent.com/images/HhPEveTyVF5stjoO32kYt26vRMM.png)
![](https://framerusercontent.com/images/HhPEveTyVF5stjoO32kYt26vRMM.png)
![](https://framerusercontent.com/images/nP9Yjbc0CenQebZRbLhxni9A770.png)
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![](https://framerusercontent.com/images/nP9Yjbc0CenQebZRbLhxni9A770.png)
![](https://framerusercontent.com/images/nP9Yjbc0CenQebZRbLhxni9A770.png)
![](https://framerusercontent.com/images/Sg27u0wVZIpVvbS24VnRLvudqj8.png)
![](https://framerusercontent.com/images/Sg27u0wVZIpVvbS24VnRLvudqj8.png)
![](https://framerusercontent.com/images/Sg27u0wVZIpVvbS24VnRLvudqj8.png)
![](https://framerusercontent.com/images/Sg27u0wVZIpVvbS24VnRLvudqj8.png)
![](https://framerusercontent.com/images/zC0E5VIhUz5nyRtd7fjXT6ddFc.png)
![](https://framerusercontent.com/images/zC0E5VIhUz5nyRtd7fjXT6ddFc.png)
![](https://framerusercontent.com/images/zC0E5VIhUz5nyRtd7fjXT6ddFc.png)
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![](https://framerusercontent.com/images/ydWJ5Ba5uucATKJ4kfzYmgf9tM.png)
![](https://framerusercontent.com/images/ydWJ5Ba5uucATKJ4kfzYmgf9tM.png)
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![](https://framerusercontent.com/images/DQocQxi6ZjGDSNKj3ccTrnZw54.png)